Prophets, though ordinary in appearance, have always been chosen for their extraordinary character qualities, that made them stand tall from the crowd. They were beacon of truth, selflessness, humility, integrity and a far higher degree of fear of their Creator. Prophet Muhammad صلى الله عليه وسلم before his prophethood was a successful businessman known for his fair and honest dealings and truthfulness. For this extraordinary human qualities he was admired by his tribesmen and people he did business with. And was Divinely chosen to be a revered prophet and messenger to convey the commandments of his Creator to his people.
Likewise all prophets were specially chosen who rose above the rest in strength of character, integrity and truthfulness. Today, we share the 88th verse from Al Qur'an (Surah Hūd), which captures the core prophetic integrity of Prophet Shuʿayb (peace be upon him) which he displayed while talking to his stubborn and arrogant people. The Qur’an quotes him as saying (paraphrased meaning):
“O my people, have you considered: if I am upon clear evidence from my Lord and He has provided for me a good provision from Him? I do not intend to differ from you in that which I forbid you. I only intend reform as much as I am able. And my success is only through Allah. Upon Him I rely, and to Him I return.”
About Prophet Shuʿayb:
Also spelled Shuaib, Shoaib, Shuayb or (Arabic: شُعَيْب, IPA: meaning: "who shows the right path") is an ancient Midianite prophet in Islam and the most revered prophet in the Druze faith. He is sometimes identified with the Hebrew biblical Jethro, Moses's father-in-law. Shuaib is mentioned in the Quran 11 times.[2] He is believed to have lived after Ibrahim (Abraham), and Muslims believe that he was sent as a prophet to the Midianites, who are also known as the Aṣḥāb al-Aykah ("Companions of the Wood") for their worship of a large tree. To the Midianites, Shuaib proclaimed the "straight path", warning them to end their fraudulent ways[example needed]. When the community did not repent, God destroyed the community.
Alongside Hud, Salih, and Muhammad (peace be upon them all), Shuaib is understood by Muslims as one of the four Arabian prophets sent by God. Ibn Kathir stated that he was known by Muslims as "the eloquent preacher amongst the prophets" because he was, according to tradition, granted talent and eloquence in his language.
Let us now unpack this verse and see the strength of character of a prophet who refuses to subscribe to the ills of his people and remains steadfast in his integrity.
What Is This Verse About?
This verse captures the core of prophetic integrity. Shuʿayb is addressing a people who were cheating in trade and committing economic injustice.
The verse follows the blatant hostility of his people who suspected him to be one of them alike but outwardly acting as a pious and righteous. This is mentioned in the previous verse as under:
(11:87) They replied: 'O Shu'ayb! Does your Prayer enjoin upon you that we should forsake the deities whom our forefathers worshipped, or that we should give up using our wealth as we please? Do you fancy that you, and only you, are forbearing and right-directed?'
The verse contains four major themes
- Moral consistency “I do not intend to differ from you in that which I forbid you.”
- He is saying: I do not tell you to stop wrongdoing while secretly doing it myself.
- This establishes that prophets: (1) Practice what they preach, (2) Do not exploit their authority, and (3) Lead by example
- What the prophet is saying is "It is a proof of the truth of my claim that I myself practice what I preach to you. For instance, if I had forbidden you to visit the shrines of gods and goddesses but had myself become the guardian of some such shrine, you would have been justified in bringing this charge against me that I was preaching the doctrine of Tauhid merely for the sake of ruining the business of others in order to make room for my own trade. Likewise, if I had prohibited the use of unlawful means for you but had myself applied the same in my own trade, you would have been justified in charging me with preaching honesty merely for winning good reputation for the prosperity of my own trade. But you yourselves are a witness to this that I myself abstain from those evils which I forbid you to practice and I keep myself pure from those blemishes of which I desire to cleanse you and I follow the way to which I invite you. All this is a clear proof that I believe in the truth of the message I am conveying to you."
- Reform, not power
- “I only intend reform as much as I am able.”
- His goal is: (1) Not control, (2) Not humiliation, (3) Not personal gain
- But reform (islāh) within his capacity.
- Reliance on God
- “My success is only through Allah.”
- He acknowledges that (1) Reform does not happen by ego, (2) Success is not self-generated, and that *3) Guidance and outcomes belong to Allah
- Humble return
- “Upon Him I rely, and to Him I return.”
- This shows the resolve of prophetic Trust (tawakkul), fear of Accountability and Awareness that final judgment belongs to God.
How Classical Scholars interpret this verse
Exegetes like Ibn Kathir explain that Shuʿayb was affirming:
- He was not benefiting from what he prohibited.
- He had no hidden economic advantage.
- His call to justice was sincere and morally consistent.
Similarly, Al-Tabari emphasizes that the phrase “I do not intend to differ from you” means: He would not secretly commit the same corruption he publicly condemned.
The verse establishes prophetic credibility.
Do Muslims Sincerely Believe in the Prophet’s Resolve Here?
Yes — in mainstream Islamic theology, Muslims believe prophets are:
- Truthful (ṣādiq)
- Trustworthy (amīn)
- Morally upright
- Protected from deliberate betrayal of their message
This doctrine is often referred to as ʿismah (prophetic protection). Belief in prophetic sincerity is foundational in Islam. If prophets were seen as hypocritical or self-serving, their message would lose authority.
So when Shuʿayb says: “I only intend reform… My success is only through Allah.” Muslims understand this as a genuinely sincere declaration — not rhetorical performance.
Why This Verse Is Powerful
Even outside theology, the verse models ethical leadership:
- Consistency between speech and action
- Reform limited by ability (realistic responsibility)
- Dependence on something higher than ego
- Accountability beyond public approval
It’s often cited as a template for moral integrity.
Summary of the verse
Shu`ayb, fully confident of the truth of his message, and aware of his people’s ignorance and short-sightedness, does not let their sarcasm affect him. On the contrary, he seeks to inform them politely that he takes his stand on clear evidence from his Lord, which he feels in his innermost heart. He explains to them that he is fully confident of the truth of what he advocates because his knowledge far exceeds theirs. When he calls on them to stick to honest dealings, the effects of such honesty also apply to him since he is a businessman. He is after no personal gain which he seeks to realize for himself. He does not intend to do behind their backs what he has forbidden them so that he enjoys a market free from competition. His call is one of reform which includes himself. The path he enjoins them to follow will not cause them any losses, as they mistakenly think.
It is, then, the general reform of society which Shu`ayb is after. It is a reform which brings benefit to every individual and every community. Some may think that to adhere to moral values and implement the divine law may make them lose some chances which may be open to them, or lose some gain which they would otherwise achieve. But implementing the divine law can only make them lose evil gains and wicked opportunities. It compensates them with goodly gains and lawful provisions. It also establishes a society which is characterized by the co-operation of its individuals. It is a society which is free from grudges, treachery and selfish quarrels.
Is there a lesson from this verse for the Men of Position today?
Yes, of course. If we look around, we find men of position exactly as the people of the Prophet Shuʿayb. They project them to the people as the most rightful and the truthful. Yet from the inside they are just the opposite. They deceive and lie to their people and instead of benefiting them, they harm their interests in a manner that no one visible sees the effect of their sinister personality. This the reason that men of position have overflowing secret vaults, bank accounts looted from public exchequer and the fate and plight of the people they claim to serve remains unchanged - or even goes from bad to worse every day.
This verse should serve them as an eye opener for the Divine accountability is much harsher than they might believe and think that that they would escape it as do they from the wrath of the people. This verse is a clear warning from every man of position, from a supervisor, foreman, manager, director, ministers or even kings and presidents who under the garb of welfare of their people, make fortunes and leave their subjects in rag tags forever.
May Allāh (سبحانه و تعالى) help us understand Qur'ān and follow the Sunnah of Prophet Muhammad ﷺ, which is embodiment of commandments of Allah contained in the Qur'ān. May Allah help us to be like the ones He loves and let our lives be lived helping others and not making others' lives miserable or unlivable. May all our wrong doings, whether intentional or unintentional, be forgiven before the angel of death knocks on our door.
وَمَا عَلَيۡنَاۤ اِلَّا الۡبَلٰغُ الۡمُبِيۡنُ
(36:17) and our duty is no more than to clearly convey the Message.”
That is Our duty is only to convey to you the message that Allah has entrusted us with. Then it is for you to accept it or reject it. We have not been made responsible for making you accept it forcibly, and if you do not accept it, we shall not be seized in consequence of your disbelief, you will yourselves be answerable for your actions on Day of Resurrection.
May Allah forgive me if my posts ever imply a piety far greater than I possess. I am most in need of guidance.
Reading the Qur'ān should be a daily obligation of a Muslim - Reading it with translation will make it meaningful. But reading its Exegesis / Tafsir will make you understand it fully. It will also help the Muslims to have grasp over social issues and their answers discussed in the Qur'an and other matter related to inter faith so that they are able to discuss issues with non-Muslims with authority based on refences from Qur'an.
Note: When we mention God in our posts, we mean One True God, we call Allah in Islam, with no associates. Allah is the Sole Creator of all things, and that Allah is all-powerful and all-knowing. Allah has no offspring, no race, no gender, no body, and is unaffected by the characteristics of human life.
Please visit our reference page: Sūrah 11. Hūd (Prophet Hūd " هود ") for selected verses from Surah Hūd. You may also refer to our exclusive reference page: Selected verses from selected Surahs of Al-Qurʾān for compiled verses from other surahs.
For verses on Selected Subjects, please refer to our reference page: Selected Verses from Al Qur'an about a Specific Subject (Reference Page) to know more about what Qur'an says about specific subjects and our reference page: Selected Verses from the Qur'an.
An effort has been made to gather explanation / exegesis of the surahs and selected verses of Al-Qurʾān from authentic sources and then present a least possible condensed explanation of the surah. In that the exegesis of the chapters of the Quran is mainly based on the "Tafhim al-Qur'an - The Meaning of the Qur'an" by one of the most enlightened scholars of the Muslim World Sayyid Abul Ala Maududi.
In addition, other sources which have been explored and views of other scholars have been incorporated while explaining meaning of a verse. Those desirous of detailed explanations and tafsir (exegesis), may refer to these sites. For expansion of meaning and themes / contextual background help from ChatGPT is also taken.
Disclaimer: The material for this post has been collected from the references given above. If anyone differs with the material contained in this post, one may consult the references and their authors. If someone has more material about the subject, he/she is most welcome to share in the comments box to make the post all encompassing.
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